Lose your hang-ups.
Keep what suits you.
That feeling when you open your wardrobe... and none of it feels like you anymore?
The clothes haven't changed. You have.
Perhaps you've become a mother. Started a new career. Reached your forties. Been through heartbreak. Lost confidence. Found confidence. Or simply become a different version of yourself without really noticing.
And then, day by day, getting dressed begins to feel really difficult.
How many of these statements resonate?
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You have noticed you're always washing the same clothes. Your safest options... it might be your gym kit because it's black and stretchy. It might be your favourite t-shirt you've always loved but it's becoming like an overplayed hit on the radio.
Every morning, with too many decisions already waiting for you, your hand reaches for what it knows, because you don't trust yourself with the other possibilities in your wardrobe.
When did getting dressed become about avoiding mistakes rather than expressing yourself?
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You loved them on the hanger in the shop, and even imagined the fancy dinners, glamorous riviera holidays and versions of yourself that would wear them whilst you were trying them on in the changing room. Then they arrived home... and joined the growing collection with tags still attached, waiting to be Vinted.
Sometimes we buy clothes for the life we're hoping to lead, but it becomes an inaccessible fantasy, and we can’t find a way to connect with it.
What would need to change for that piece to finally feel like it belonged in your life?
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There's no shortage of clothes.
There's a shortage of conviction.
Every hanger holds a tiny decision. Does this still fit? Is this too young? Too boring? Too much? Too smart? Before you've even left the house, you've negotiated with yourself half a dozen times.
Getting dressed was never supposed to feel this complicated.
What if getting dressed felt more like recognition than decision-making?
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The version of you who deserves to wear the things you want always seems to be ‘10 pounds down’ into the future.
So today's version makes do.
You postpone the sequinned jacket. The Herve Leger bandage dress. The hot pink boiler suit you've always wanted to wear.
Life slips by while you're waiting for it to feel acceptable for your body.
What if you've been trying to change the wrong thing?
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You remember a version of yourself who was playful, curious. A person who experimented, took risks, set trends amongst your friends, enjoyed getting attention and wore things simply because they made you happy - without giving another thought to how you were judged for it.
This person hasn't disappeared.
This person is covered in hang ups - drowning in questions about perception, responsibility, appropriateness,
Sometimes one pair of platform boots at the back of your wardrobe is enough to remind you they still exist.
Which parts of yourself have been patiently waiting to be worn again?
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You know exactly what your children need, what makes them feel confident and happy. You can do the same for your partner, your friends and your colleagues.
When you think abut what you need, the answer isn’t so clear.
Over time, it's surprisingly easy to become brilliant at looking after everyone else's identity while neglecting your own.
Whose voice do you hear first when you get dressed?
Why does getting dressed suddenly become so hard?
Yes… it happens a lot. To everyone. Unless of course you’re Mark Zuckerberg and you remove the decision fatigue by wearing the same white t-shirt and jeans every day - and only a few of us would feel good about that.
Here’s the thing. People don’t struggle to get dressed because of a lack of style or imagination. They struggle because they can’t work out how to match the vision they have of themselves in their heads with the person who reaches for the hanger in the morning.
What happens during a
Hang Ups session?
Hang-ups fashion coaching isn’t about following a set of rules. It’s not about colour analysis, dressing for your body shape or clever tricks to hide yourself. This is what it is (and yes we’ll probably make a lot of mess in the process…):
01
ALL the questions
We’ll ask you questions you’ll have never thought to ask yourself before. This builds a picture of your current relationship with your sense of self and how it appears.
02
Finding patterns
Not 80s scarf patterns, no! We’re looking at patterns like the myths you’ve been holding onto, the ways you show your power and how your childhood learnings show up in your wardrobe.
03
Style coherence
This is the fun bit… transformation! Changing your old narrative to bring together what you want to feel when you get dressed with what you actually have in your wardrobe (and where there may be gaps we can fill…).
WHAT OUR CLIENTS ARE SAYING
“I wore one of the outfits you suggested and was so made up with your help, I really felt my age if that makes sense? For the first time in years! I also put on make up on and it felt nice making an effort. I also tried on the pinafore with the floral tunic and I really liked the combination again and it felt young and fun. Cannot wait to wear this too.
Strange but very, very exciting buying clothes for myself! Thank you so much for all you have done for me already Bella, I really do appreciate all your advice and it has really had such a positive impact on me already.”
Ana, 34, who used to think she was frumpy - now rocks a Cruella de Vil style coat on walks with her kids
Ways we can work together
The starting point. We'll untangle the habits, beliefs and wardrobe hang-ups that have been negatively shaping the way you get dressed, before creating a clear style direction that finally feels like you.
The Hang-Ups Reset
I hope you’re ready for the messy bit! Together we'll rediscover forgotten favourites, understand why some clothes never get worn, and build new outfits from the pieces you already own.
Wardrobe Reboot
Also known as shopping, but we’ll be on a personal mission for you. We'll find and fill gaps in your wardrobe with pieces that reflect who you are now, so every purchase earns its place.
Style Field Trip
Coming soon… Hang Ups in your pocket for when you’re standing in front of your wardrobe at 7am and it’s a bit too early to call me (unless I’ve had coffee by then…)
Hang Ups app
Nice to meet you. I’m Bella.
As a marketer, I was always immersed in identity - brands, audiences, influencers.
As a coach, I became fascinated with the choices people make; and asking the tricky questions to get to the why.
As someone who has always loved fashion, I have researched and written extensively about the roles clothing plays in self-awareness.
Ready to feel like yourself again?
FAQs
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Not in the traditional sense.
We'll certainly talk about colour, clothing and what works for you, but Hang Ups begins somewhere else. We'll explore how your life has changed, how you want to feel, and what your wardrobe is saying about the version of you you're becoming.
The clothes are part of the conversation. They aren't the whole conversation.
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Ahhh this is something I hear often! Although some of you are secretly hoping I say yes!
BUT…some of the biggest breakthroughs happen with clothes you already own but haven't worn in years.
If there are genuine gaps in your wardrobe, we'll identify them together. Every recommendation has a purpose but we can find ways to help depending on your budget. We work closely with Vinted to find perfect pre-loved pieces too.
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That's one of the principle reasons why people come to Hang Ups in the first place.
The aim isn't to create another project for you to manage. It's to make getting dressed feel simpler and more enjoyable. Even small changes can have a surprisingly big impact, and we'll work at a pace that fits your life.
Many people tell me they save time almost immediately because they're no longer standing in front of the wardrobe wondering where to start.
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No.
I won’t be coming over with a tape measure and telling you what you "shouldn't" wear.
Bodies change throughout our lives, and Hang Ups isn't about trying to fit you into a set of rules.
We'll spend far more time understanding how you want to feel, how you live, and what makes you feel most like yourself. Yes, certain cuts, colours or proportions will help you achieve that, and we'll explore them together. The conversation always starts with what’s going on inside, not your measurements.
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Perfect.
This isn't really about shopping.
It's about understanding yourself better so that shopping becomes easier, quicker and far more enjoyable when you do need to do it.
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100% no.
Most wardrobes already contain clues about who you are.
Part of my job is helping you notice the pieces you've overlooked, understand why others never get worn, and identify the things that only serve to make you feel less like the person you are. Following our conversations you might decide to make some changes, but that will be up to you.
Also I have learned over the years that I identify as 100% rebel, so if someone tells me I can’t wear something I want to wear it 1000 times more! I will not be making that mistake with you…